Spreading Smiles Through Food - By Mister Tikku

Being a big foodie and connected to the food world since childhood, I have always believed that "Everything happens for a reason." 

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Being a big foodie and connected to the food world since childhood, I have always believed that "Everything happens for a reason." This optimistic approach has led me to discover my passion for food blogging. Through my journey as a food blogger, I have come to realize the significance of this profession in the Food & HORECA Industry.


A food blogger plays a crucial role in the Food and HORECA Industry. With the rise of social media and the internet, people are constantly seeking recommendations and reviews before trying out a new restaurant / street food or dish. This is where food bloggers step in. They provide honest and unbiased reviews, showcasing their personal experiences with various cuisines, restaurants, street food stalls and food trends.


The impact of a food blogger on the Food & HORECA Industry cannot be underestimated. Their reviews and recommendations can make or break a restaurant's reputation. A positive review from a popular food blogger can drive a significant increase in footfall and revenue for a restaurant / street food stall. On the other hand, a negative review can tarnish a restaurant's / street food stall’s image and lead to a decline in business.


As a food blogger, I have realized the importance of understanding my audience's preferences. It is essential to go towards what the audience likes, rather than simply following what the food outlets offer. By catering to the tastes and interests of my followers, I ensure that my content remains relevant and engaging. This not only helps me build a loyal audience but also establishes my credibility as a reliable source of food recommendations.


One of my favorite dishes that I often recommend is Rasmalai, a popular Indian dessert. The creamy texture and delicate flavors of Rasmalai never fail to impress me. Through my blog, I aim to introduce my audience to such delightful dishes that they may not have tried before.


For new food bloggers, I have a few tips. Firstly, always remember that the purpose of your work is to bring smiles to people's faces. Whether it's through sharing delicious recipes, reviewing food outlets, or recommending hidden gems, the ultimate goal is to spread joy and happiness through food. Secondly, be authentic and genuine in your reviews and recommendations. Your audience relies on your honest opinions, so never compromise on your integrity.


Food bloggers play a significant role in the Food & HORECA Industry. Their impact on restaurant reputations and customer choices cannot be ignored. By understanding the preferences of their audience and staying true to their passion, food bloggers have the power to bring smiles to people's faces, one dish at a time.

So, let's continue this journey together and,

“Ice Cream Par Milte Hain!"




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